Zynga Strategic Issues and Challenges – Analysis Paper

To begin with, identify the major strategic issues and challenges facing Zynga. Afterwards, analyze the performance of Zynga from 2012 to 2014 using financial information and ratios. Use observations from this analysis and your common business knowledge to justify your conclusions. Next, analyze the online gaming industry using the five forces analysis. Is this an attractive industry? What are the key success factors in the online gaming industry? Is this a dynamic industry and how does that affect the key success factors? Additionally, analyze the internal resources and capabilities that Zynga has been using to compete in the online gaming industry.

Zynga Strategic Issues

Correspondingly, what are Zynga’s core competences? Are Zynga’s resources, capabilities, and core competences useful for success in the online gaming industry? uilding on your analyses above, recommend what resources, capabilities, and core competences Zynga needs to have or build to compete successfully in the online gaming industry. 5.Integrating the knowledge and skills you acquired from the common courses in your business education, recommend a long-term strategy for Zynga that resolves its current strategic issues and challenges and helps it gain and sustain a competitive advantage.

Further, what are Zynga’s core competences? Are Zynga’s resources, capabilities, and core competences useful for success in the online gaming industry? 4.Building on your analyses above, recommend what resources, capabilities, and core competences Zynga needs to have or build to compete successfully in the online gaming industry. Lastly, integrating the knowledge and skills you acquired from the common courses in your business education, recommend a long-term strategy for Zynga. One that resolves its current strategic issues and challenges and helps it gain and sustain a competitive advantage.

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